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Tag Archives: Construction News
Social Media and Construction Marketing
I am doing the opening talk at a social media and construction marketing pre-conference training day in London on 3 February 2010, organised by Emap Networks, the events arm of the publisher of Construction News, Architects’ Journal and other publications, … Continue reading
Posted in AEC, blogs, marketing, networks, PR, Twitter, Web 2.0
Tagged #Constructionmarketing, #dellb2b, #SMAEC, AEC, architecture, blog, CIMCIG, construction, Construction News, Edward Charvet, Emap, engineering, Facebook, Gemma Went, LinkedIn, marketing, Neville Hobson, Nixon McInnes, PR, Ross Sturley, social media, Su Butcher, Trovus, Twitter, Web 2.0
2 Comments
Goodbye, CJ
Earlier today, the Twitter grapevine tweeted the news that UK construction industry weekly magazine Contract Journal (CJ) and its website, contractjournal.com, is to be shut down from the end of this month. The announcement by parent company Reed Business Information … Continue reading
Posted in AEC, blogs, marketing, PR, recruitment, Twitter, Web 2.0
Tagged advertising, awards, blog, Brian Green, Building magazine, construction, Construction News, Contract Journal, events, ExtranetEvolution.com, Guardian, Kirstie Colledge, marketing, PR, RBI, recession, Simply Marcomms, social media, Twitter
8 Comments
The future of the construction media
Last week, the Chartered Institute of Marketing Construction Interest Group (CIMCIG) and the journalist and PR association International Building Press (IBP) hosted a joint debate, chaired by Media Week‘s Steve Barrett, on ‘The future of the construction media‘ at the … Continue reading
Posted in AEC, marketing, networks, PR, Twitter, Web 2.0
Tagged AEC, AJ, Andrew Cassie, architecture, Building Centre, CIB Communications, CIMCIG, construction, Construction News, Corus, element14, engineering, IBP, LinkedIn, Liz Male, London, marketing, NCE, Ning, PR, SME, Stan Hornagold, Twitter, Web 2.0, World Architecture News
8 Comments
AEC marketing moving from print to online
In February I spoke at the CIMCIG conference (see post), and I highlighted a presentation given by Andrew Cassie of CIB Communications, talking about a CIB/CIMCIG survey of AEC marcoms professionals. I was looking forward to the full findings being … Continue reading
Posted in AEC, blogs, marketing, networks, PR, Web 2.0
Tagged advertising, AEC, architecture, blog, CIB Communications, CIMCIG, construction, Construction News, CRM, direct marketing, e-newsletters, engineering, Facebook, LinkedIn, marketing, Plaxo, PR, recession, Twitter, Web 2.0
1 Comment
Should AEC businesses use Facebook?
Until the recent explosion of interest in Twitter, much of the popular interest in social media as a communication tool was focused on social networking sites such as Facebook (I was going to talk about other providers such as Bebo … Continue reading
Posted in AEC, marketing, networks, PR, Web 2.0
Tagged AEC, AIA, architecture, Bebo, Belinda, blog, Bovis Lend Lease, construction, Construction News, Contract Journal, engineering, Facebook, Generation Y, HOK, LinkedIn, marketing, Myspace, PR, privacy, protocol, social media, Twitter, Web 2.0
9 Comments
CAPSIG Question Time
I was a panellist at yesterday’s Question Time event – PR in a Cold Climate – run by the Construction and Property Special Interest Group (CAPSIG) of the CIPR at the Building Centre in London. My fellow panellists were Brian … Continue reading
Posted in AEC, blogs, marketing, PR, Twitter, Web 2.0
Tagged AEC, blog, Brian Green, Brickonomics, Building Centre, CAPSIG, CIMCIG, CIPR, Construction News, Geoff Wilkinson, Ian Exall, Liz Male, marketing, PR, Rockwool, social media, Twitter, Web 2.0, YouTube
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Ten things to manage in a recession: 1 – memberships
My previous post about managing IT expenditure in a recession was focused on helping an architecture, engineering or construction (AEC) business reduce its day-to-day operational expenses. Deploying Software-as-a-Service solutions helps save money (that could then be invested in marketing or … Continue reading
Posted in AEC, blogs, marketing, PR, recruitment, RSS, Twitter, Web 2.0, wikis
Tagged AEC, AECnetwork, architecture, Be2camp, Bebo, blog, CAPSIG, CIMCIG, CIPR, Constructing Excellence, construction, Construction News, engineering, Facebook, IBP, ICE, LinkedIn, Liz Male, marketing, Myspace, Ning, PR, RIBA, RIBApedia, Ross Sturley, RSS, SaaS, social media, Twitter, Web 2.0, wikis
2 Comments
Ten things to cut in the recession, before you cut your marketing, no. 6 – IT
As a subscriber to Construction News‘ marketing e-newsletter, I have been enjoying Ross Sturley’s series of articles on preserving your construction marketing spend in a recession by cutting other things (Chart Lane‘s Ross also spoke about this at the recent … Continue reading
Posted in AEC, construction collaboration, marketing, PR
Tagged AEC, architecture, Chart Lane, CIMCIG, collaboration, construction, construction collaboration technologies, Construction News, engineering, Google Apps, Guardian, marketing, Microsoft, PR, recession, Ross Sturley, SaaS, Taylor Woodrow, Telegraph
9 Comments
Targeting early career professionals
I like Twitter and so, it seems, do a lot of other people, but take-up of this micro-blogging service is by no means widespread even among bloggers. I attended my first London Bloggers Meet-up last night and talked to several … Continue reading
Posted in blogs, recruitment, Twitter, Web 2.0
Tagged AEC, Bebo, blog, Building magazine, construction, Construction News, ConstructionSkills, Facebook, mobile devices, MSN, recruitment, social media, Twitter, Web 2.0
3 Comments
